Page 63 - 2020 IHSAA Annual Report
P. 63
Sportsmanship
NEW CONTENT FOR THE PANDEMIC
Twitter Facebook Instagram
Impressions Engagements Impressions Engagements Impressions Engagements
August–February Average 18,990 690 1,835 66 2,093 62
March–June Average 25,134 (+32%) 916 (+33%) 2,726 (+49%) 87 (+32%) 2,446 (+17%) 107 (+73%)
New messaging was created to offer encouragement and support to followers during the height of the
pandemic. The chart above illustrates how much they were appreciated.
INDIANA HIGH S CHOOL A THLE TIC ASS OCIATION Annual Report 2020 63
